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Don't Buy Media,
Create Native Gen Z Community.

Drive owned & earned engagement via TikTok, Reels, and Shorts.

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People Waving

Hey, we're DBM.

We are re-writing the playbook on building Gen Z community through emerging platforms including TikTok, Instagram Reels, and Youtube Shorts. We are a company that connects you with Gen Z by Gen Z. 

We build community with the best in class Gen Z social video production, publishing, and community management service.

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Why Gen      

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40%

Gen Z is 40% of

the world's population.

Gen Z will have 50 trillion in spending power over the next 10 years.

50

trillion

143

Gen Z has 143 billion in spending power in the US alone.

billion

What they're saying about us.

In just a matter of weeks, we added over 100,000 followers to now be the most followed rugby team on TikTok."

Andrew Burt,

Digital Content Manager,
New Zealand Rugby (All Blacks)

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How we do it.

We engage Gen Z where they are, all at once.
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TikTok
Community Management

TikTok is the fastest growing social media platform ever with over 2 billion downloads.

2

billion

downloads

62%

of US users are

aged 10 - 29

Instagram Reels
Community Management

Instagram Reels is Instagram's TikTok competitor that presents the fastest channel for platform growth. 

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1

Billion active monthly users for Instagram

67%

more engagement than regular Instagram posts

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Youtube Shorts 
Community Management

Shorts is Youtubes beta released short form content addition to its platform allowing you to reach 89% of Gen Z through short form content.

89%

of Gen Zers use Youtube

1

Billion hours of content consumed daily on Youtube

Our clients

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Our services

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Gen Z Engagement Strategy

Content Planning
& Creative

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Social Video Production & Editing

Platform
Optimization

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Analytics
& Insights

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Community Engagement

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We are your

TikTok
Agency

Instagram Reels
Agency

Youtube Shorts
Agency

Gen Z Marketing
Agency

Services

Get in touch

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